Diane's background as a clinician brings a unique set of skills to her qualitative research practice. Having worked in many facets of research throughout her career, she has become, essentially, a student of human behavior. And this skill serves her well in being able to probe interviewees around feelings, sensitive topics, and motivations that drive behavior and decisions.

As a Principal of Engage, Diane is a trained moderator who created a niche with colleagues by developing a highly successful methodology not only of recruiting, but getting high show rates and completed interviews. Her national and international projects have specialized in branding and positioning, public affairs, advocacy, philanthropic organizations, public education campaigns, corporate and non-profit sectors. She has also worked on studies involving the following areas/industries: healthcare systems, adoption services, mental health services, non-profit organizations, religious communities, environmental groups, Federal agencies, food service suppliers, software products, Internet, manufacturers, construction, telecommunications, financial services, consultancies, media organizations, and utility companies. Her persistence and determination hold her in high regard by the growing list of satisfied clients.

Lisa Marshall - Principal
lisa@engageindepth.com
Office - 240-206-6000 x 102
Fax - 240-206-6001
Direct - 240-206-6295

Prior to partnering with Engage, Lisa was Vice President of House Market Research, a top-rated facility in the DC market. Throughout her 18-year tenure at the facility, she was dedicated to providing outstanding customer service, ethical practices and procedures, as well as tactical solutions that surpassed client expectations.

Since joining Engage, Lisa has been a key player in the company’s growth and development. She has assisted with database development and client relations, as well as implemented policies to streamline daily operations. Through industry experience, she has expanded her knowledge of qualitative and quantitative methodologies and data collection process. Lisa’s impeccable reputation has allowed her form strategic relationships with hundreds of clients, including local/national facilities.

Although she recognizes the importance of facility amenities, she believes that exceptional recruiting is what cultivates the true success of any client’s research goals. Her corporate mission is to provide unparalleled services at lower costs, while maintaining high standards for our clients.

Gina Farra - Vice President
gina@engageindepth.com
Office - 240-206-6000 x 103
Fax - 240-206-6001
Direct - 240-206-6298

Gina adds a colorful background to the Engage team. After graduating from Gettysburg College with a degree in Political Science, Gina began her career as an event planner at the Vista Verde Guest & Ski Touring Ranch in Steamboat Springs, Colorado. Shortly after leaving the ranch, Gina spent eight years at The Coca-Cola Company in Atlanta, Georgia. During her tenure there, Gina gained valuable experience in customer service, website development, marketing, meeting and event planning, marketing and trend research. Before relocating to Virginia, she worked as a Brand Manager for Coca-Cola licensed products in North America. Her clients included Gibson Overseas, Sakura, Anchor Hocking, Dixie, Cracker Barrel, Springs Industries and Mohawk Carpets. This work afforded her exposure to several focus groups interviews and analysis pertaining to brand positioning, media outlets and telecommunications.